Phoenix, AZ - January 6, 2012 - Rhinestoneshop.com, a top online retailer of rhinestones and rhinestone accessories, is pleased to announce its discount coupon code for January 2012.

During the month of January, if you order $80 or more of rhinestones or rhinestone accessories you can get $10 off your order by inputting coupon code "jan12" during checkout. There is a limit of two coupon uses per customer, but you can stay up to date with future coupon codes and Do-It-Yourself (DIY) rhinestone projects by following the Rhinestoneshop on Facebook.

Rhinestoneshop has seen an influx of DIY crafters looking to add the sparkle of rhinestones to anything from custom purses, sunglasses, jewelry, shoes, and all items of clothing to wedding accessories and home décor. High-fashion looks at budget-friendly prices is what it's all about, and is made possible with European rhinestones and a little creativity. Of course, following DIY sites and blogs or browsing video tutorials and Etsy Shops can provide the inspiration.

The rhinestone specialty shop suspects a couple of reasons for this burgeoning DIY movement: "First, as discretionary spending becomes restricted, many people are turning to DIY blogs and websites for advice on how to make fashionable items themselves and save a lot of money," the Rhinestoneshop representative explains.

Consumers are becoming more conscious about consumption. DIYers think before they buy. DIY empowers people to up-cycle thrifted pieces and embellish simple, inexpensive items. And of course there is instant gratification.

"Another big bonus of DIY rhinestone projects is that it allows for the ever coveted sense of exclusivity," said the representative. "Consumers are rejecting mass market and craving individuality. DIY project allow you to create exactly what it is you’re envisioning, and know that it’s one of a kind!"

About Rhinestoneshop.com:
Rhinestoneshop.com is the one-stop shop for genuine European Rhinestones and wholesale rhinestone jewelry accessories. After almost 40 years in the business, they are able to answer nearly any question regarding rhinestones. With more than 150 loose rhinestone colors in stock at Rhinestoneshop.com, the only thing holding customers back is their imagination.

Contact:
Rhinestoneshop.com
602-795-7855
steve@rhinestoneshop.com